Digital Marketing Full Course 2026

You’ll begin with the fundamentals: understanding your audience, mapping the customer journey, setting campaign goals, and choosing the right channels. Then you’ll learn how to use search, social, content, email, and analytics together as one connected marketing system.

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Want to measure and optimize your digital marketing campaigns like a pro in 2026? 📊 This Digital Marketing Analytics Full Course from Simplilearn shows you how to use data to improve performance across SEO, PPC, social media, email, and web campaigns. You’ll learn web analytics, Google Analytics, campaign tracking, conversion and attribution, dashboards, and KPI measurement so you can see what’s working—and fix what isn’t.

By the end of this course, you’ll know how to interpret marketing data, run A/B tests, optimize targeting and messaging, and make data‑driven decisions that increase ROI. Perfect for marketers, analysts, and business owners who want to turn campaign data into real growth.

Key Features: ✅ Learn directly from SP Jain Global faculty in live, interactive masterclasses ✅ Learn to integrate automation, analytics, and generative AI tools into every stage of the marketing process ✅ Gain hands-on experience with 24+ standard marketing tools, 20+ AI-powered platforms, and 8+ analytics and automation tools ✅ Get dedicated, mentor-led project support to help you complete every project on time ✅ Progress from foundational concepts to advanced strategies across SEO, SEM, social media, content, and analytics ✅ Apply your learning through live projects, guided practice, real-world case studies, and an industry-aligned capstone project ✅ Get complimentary Google Ad Credits during the SEM module to create and manage your first live campaign ✅ Simplilearn's JobAssist helps you get noticed by top hiring companies Skills Covered ✅ Digital marketing strategy ✅ Website creation ✅ AI content creation and optimization ✅ Automated content workflows ✅ AI driven SEO ✅ Generative Engine Optimization GEO ✅ Answer Engine Optimization AEO ✅ Google Ads management ✅ Smart bidding and budgeting ✅ AI audience targeting and remarketing ✅ Campaign optimization with AI ✅ Programmatic advertising ✅ AI social media creatives ✅ AI storytelling and engagement ✅ Creative automation ✅ AI Ecommerce personalization ✅ AI mobile marketing ✅ AI email automation ✅ Predictive marketing analytics ✅ AI forecasting ✅ Ethical AI use