Search Engine Optimization 2026 | Complete SEO Guide for Beginners | Simplilearn

You’ll start with SEO fundamentals, including how search engines crawl, index, and rank web pages. Then you’ll learn how to perform keyword research, optimize title tags, meta descriptions, headers, URLs, and images, and create high-quality content that matches search intent.

The course also covers technical SEO essentials such as site speed, mobile optimization, XML sitemaps, robots.txt, schema markup, and Core Web Vitals. You’ll also explore off-page SEO strategies like backlink building, guest posting, and local SEO, along with tools like Google Search Console, Google Analytics 4, Ahrefs, and SEMrush.

Key Features: ✅ Learn directly from SP Jain Global faculty in live, interactive masterclasses ✅ Learn to integrate automation, analytics, and generative AI tools into every stage of the marketing process ✅ Gain hands-on experience with 24+ standard marketing tools, 20+ AI-powered platforms, and 8+ analytics and automation tools ✅ Get dedicated, mentor-led project support to help you complete every project on time ✅ Progress from foundational concepts to advanced strategies across SEO, SEM, social media, content, and analytics ✅ Apply your learning through live projects, guided practice, real-world case studies, and an industry-aligned capstone project ✅ Attend live sessions led by Meta Blueprint experts, and receive a $99 Meta voucher to deepen your social media marketing expertise ✅ Get complimentary Google Ad Credits during the SEM module to create and manage your first live campaign ✅ Simplilearn's JobAssist helps you get noticed by top hiring companies Skills Covered ✅ Digital marketing strategy ✅ Website creation ✅ AI content creation and optimization ✅ Automated content workflows ✅ AI driven SEO ✅ Generative Engine Optimization GEO ✅ Answer Engine Optimization AEO ✅ Google Ads management ✅ Smart bidding and budgeting ✅ AI audience targeting and remarketing ✅ Campaign optimization with AI ✅ Programmatic advertising ✅ AI social media creatives ✅ AI storytelling and engagement ✅ Creative automation ✅ AI Ecommerce personalization ✅ AI mobile marketing ✅ AI email automation ✅ Predictive marketing analytics ✅ AI forecasting ✅ Ethical AI use